1930s
Heyday
By Jo Spence
The 1930s were a heyday for the shop. Gordon Selfridge encouraged celebrity visits, provided a Santa's Grotto each Christmas and generally made it a great place to shop.
Trewins exterior 1926
JLP Archive Collection
Audio transcripts
This page was added by
Jo Spence on 24/07/2007.
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1930s gallery.